The Buyer Left
I wrote recently that agentic commerce takes the observer out of the buying journey: the human stops being the one watching the path from…
Tag
SRAL Framework
posts
4
The Model Is Not the Market: The Limits of Synthetic Respondents
Picture the choice a consumer-research team faces this year. On one side, a real panel: weeks of fieldwork, incentive costs, recruiting, the slow grind…
The Observer Left: What Agentic Checkout Does to Attribution
A brand's growth team can usually tell you, close to the decimal, how a customer traveled from an ad to a purchase. Which impression,…
Applying SRAL to LangChain: An Architectural Evaluation
A systematic evaluation of LangChain's architectural foundations using the SRAL framework Scorecard Summary Component Score Key Finding State ⚠️ Weak-to-Moderate Memory is optional, not…